Tapad is where big data meets personalization. Brands and marketers are faced with the challenge of needing to deliver personalized, relevant messages to vast audiences of consumers who all behave differently, use different devices, and who increasingly expect personalized communications as standard. With privacy at the forefront, The Tapad Graph combines the company’s proprietary Device Graph™ with behavioral signals so marketers can finally see their customers as unique individuals, and ultimately, deliver personalization at scale. Tapad is based in New York and has offices in Chicago, London, Oslo, Singapore and Tokyo.
MIGHT is an organisation built on the strength of public-private partnership with members represent both local and international, from industry, government and academia. Its core purpose is addressing the country’s needs in response to the effects of globalisation and trade liberalisation on future economic growth through the accelerated use of high technology. MIGHT also acts as a key interlocutor, bringing together policy and technology nurturing to advance high technology interests in Malaysia.
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